PR training for small businesses
In his weekly show, Alistair Clay speaks with businesses from around the world to find out how they made the news. He also shares proven PR plans and strategies so you can do the same.
Here's a pick of our favourite shows from the last two years. To access the full back catalogue just hit the button below or go to your usual podcast player and search 'The Famous Business'.
With Alistair Clay, founder, Class: PR On today's episode, I take a look at the crucial difference between news stories and features - and why it matters to your business - if you're serious about …
Continue Reading about TFB 055: What is the difference between a news story and a feature? →
With Oliver Lowrie, co-founder of Ackroyd Lowrie. Oliver Lowrie is one of London’s most exciting young architects and I’m thrilled to have him on the show today. Oliver, and his firm, have a …
Continue Reading about TFB 051: How an architect uses virtual reality to sell a vision →
With Alistair Clay, founder of Class:PR. Each week I urge you to download our StoryFinder template because I know it's what you need to start getting great media coverage for your business. So I …
Continue Reading about TFB 049: What the hell is a StoryFinder anyway and how does it help me?! →
With Alistair Clay, founder of Class:PR. What can we all learn from the reputational crisis currently ripping through Oxfam and parts of the NGO sector? On today's show, I wanted to take a break …
Continue Reading about TFB 047: What your business can learn from the Oxfam scandal →
With Vicki Montague, founder of The Free From Fairy. Today's guest started as a blogger on a mission and is now one of the UK's leading voices in the gluten-free movement. Vicki Montague, aka The …
Continue Reading about TFB 046: How the Free From Fairy found her voice…and 25,000 followers →
With John Stapleton, co-founder of New Covent Garden Soup Company, Little Dish and serial entrepreneur. It's not often we have someone on the show who has completely invented a new category of …
Continue Reading about TFB 045: Strength is not being afraid to make mistakes →
