PR training for small businesses
In his weekly show, Alistair Clay speaks with businesses from around the world to find out how they made the news. He also shares proven PR plans and strategies so you can do the same.
Here's a pick of our favourite shows from the last two years. To access the full back catalogue just hit the button below or go to your usual podcast player and search 'The Famous Business'.
Today's guest is a young woman on a mission.Hannah Phillips knows more about UK healthcare than most - because as a child and a young adult she underwent major heart surgery.During her years …
Continue Reading about TFB 057: How a health campaigner put her heart into the news →
Getting media coverage for your own business is hard work - that's why most people give up on PR.There are a hundred knockbacks, journalists ignore your emails and calls, you feel overwhelmed by …
Continue Reading about TFB 056: Why you really want to give up on PR … but shouldn’t →
With Alistair Clay, founder, Class: PR On today's episode, I take a look at the crucial difference between news stories and features - and why it matters to your business - if you're serious about …
Continue Reading about TFB 055: What is the difference between a news story and a feature? →
With Jonathan Carter, Managing Principal and Head of Customer Strategy, Acxiom. Do you know what you’re doing with your customer’s data? How you’re storing it? What permissions you have to use …
Continue Reading about TFB 053: Why GDPR is headline news for your PR →
With Sean Ramsden, founder and Chief Executive of Ramsden International. In today’s show entrepreneur Sean Ramsden shares his story of how he built a global export business taking brand Britain …
Continue Reading about TFB 052: How an export business took brand Britain around the world →
With Oliver Lowrie, co-founder of Ackroyd Lowrie. Oliver Lowrie is one of London’s most exciting young architects and I’m thrilled to have him on the show today.Oliver, and his firm, have a …
Continue Reading about TFB 051: How an architect uses virtual reality to sell a vision →
