There are business ones, fitness ones, self-help ones, comedy ones... and then there's Serial. But just what is a podcast? Podcasts, the sonic equivalent of a Flat White, have been creeping into …
How to use digital content to sell physical products
Snowboard Addiction is the go-to source for online snowboard training and physical training products. They’re one of the biggest players on the market and it all started when former snowboarding coach …
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How to make money from your ideas
Are you a creative? A thinker? Do you have ideas which you know could make you money but not necessarily the skills or resources to take them to market? Well, there is a way to make money from your …
Why I do my own PR
A question we get asked time and again is 'As an entrepreneur or founder of a business should I do my own PR?' And our answer time and again is, 'hell yes you should'. No-one knows your story better …
New Year’s resolutions for social media
What’s the one thing we are all likely to give up in the New Year? Our resolutions! Now that’s not just me being cynical, that’s the reality of starting the New Year full of gusto, as many …
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Kickstart your PR – Part 2
It’s mid-January now and we’re all on our health kicks, eating clean and strategising for the year ahead. But it’s not just you that needs a refresh, your business does too and your comms and your PR …